Meet Lily, my personal assistant!

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Lily

Aaron's Solution Engineering Assistant

Lily Hi, I'm Lily, Aaron's Solution Engineering assistant. Ask me anything about Aaron's career, projects, technical skills, or background. I may ask a quick follow-up so I can give you the most useful answer.
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Experience

25+ years

Solutions and sales engineering across AI, enterprise integrations, and product — from founding my own shop to scaling a startup into a multi-billion-dollar SaaS platform.

  • Sentrivo

    VP Solution Engineering · Co-Founder

    Aug 2026 — Present Irvine, CA

    Building Sentrivo.ai at the intersection of AI, software engineering, automation, and real-world business operations. I lead both the technical vision and the customer solution strategy — working directly with organizations to identify business challenges and turn them into practical, deployable AI solutions.

    What I build

    • Generative AI, RAG, agentic AI, and intelligent automation applications.
    • Integrations between AI platforms, enterprise applications, APIs, cloud services, and operational data.
    • Architecture spanning cloud, edge AI, data platforms, APIs, and enterprise systems.

    How I work with customers

    • Lead technical discovery and translate business requirements into AI-powered solutions.
    • Develop customer-facing proofs of concept that show how AI solves measurable business problems.
    • Partner from initial discovery through architecture, implementation, and adoption.
    • Help organizations move past AI experimentation toward solutions that live in everyday workflows.
    • Drive product direction from customer feedback, emerging technology, and real-world use cases.

    The goal is simple: make advanced AI useful, practical, and accessible to businesses — not just another technology demonstration. Sentrivo.ai — Intelligence in Motion.

    Generative AIRAGAgentic AILLMsEdge AIAPIsCloud Architecture
  • ABSoftware

    AI Forward Deployed Engineer / Sales Engineer

    Jun 2024 — Present

    Principal technical and sales-facing contact for enterprise integrations across ServiceNow, Salesforce, Zendesk, and Kaseya — using custom software and AI-driven implementations.

    Solution engineering & pre-sales

    • Translate complex business problems into technical solutions and articulate the business value behind them.
    • Partner with sales through pre-sales and deal cycles with customized demos, POCs, and prototypes.
    • Analyze business processes and data workflows in depth to align integration strategy with how the business actually runs.

    Engineering & integrations

    • Build APIs, microservices, and integration layers connecting cloud and on-premise platforms in C#, PHP/Laravel, and Python.
    • Execute multi-system integrations over REST APIs, SQL pipelines, MySQL, DynamoDB, and Azure Data.
    • Develop data analysis and integration tooling on the Palantir API for enterprise data workflows and business intelligence.

    AI & firmware

    • Firmware and real-time engineering with NVIDIA TensorRT, CUDA, ESP32/ESP-IDF, STM32, and C/C++.
    • Deep learning with PyTorch and TensorFlow for intelligent automation and real-time processing.

    Fintech, security & compliance

    • Designed secure fintech APIs and microservices for payment processing, transaction workflows, and third-party financial integrations.
    • Implemented PCI-aligned architectures using tokenization and avoiding cardholder data storage — reducing compliance scope and risk exposure.
    • Built KYC/AML data pipelines supporting identity verification and transaction monitoring.
    • Applied PCI DSS, SOC 2, and NIST practices across access management, encryption, and system auditing.
    C#PythonPHP/LaravelREST APIsAzureDynamoDBTensorRTCUDAPyTorchPCI DSSSOC 2
  • Kaseya

    Solutions Engineer, Sales Engineer

    Nov 2010 — Jun 2024 13 yrs 8 mos

    Joined during early-stage growth and helped scale the organization from roughly 20 employees into a multi-billion-dollar SaaS platform leader.

    Delivery at scale

    • Led 200+ enterprise implementations, integrations, demonstrations, workshops, and automation initiatives spanning CRM, ERP, cybersecurity, RMM, healthcare, POS, and enterprise data ecosystems.
    • Delivered 100+ customer-facing Professional Services integration projects across healthcare, manufacturing, software, MSP, cybersecurity, and cloud data providers — owning discovery through deployment and enablement.
    • Mentored technical teams and ran customer enablement workshops on adoption, automation, and modernization.

    Engineering

    • Co-developed REST APIs, webhooks, and enterprise integration frameworks for Salesforce, ServiceNow, EPIC, Slack, and Splunk.
    • Designed integration architectures across APIs, automation frameworks, cloud-native services, and ETL pipelines.

    Sales partnership

    • Delivered executive-level demonstrations and proofs of concept on automation, AI workflows, integrations, and analytics.
    • Supported the full sales cycle: discovery, qualification, architecture design, technical validation, and proposals.
    • Led enterprise compliance and security discussions covering SOC 2, HIPAA, API security, and integration governance.
    • Contributed to retention and expansion growth through strategic technical advisory and value-driven solutioning.
    REST APIsWebhooksSalesforceServiceNowEPICSplunkETLSOC 2HIPAA
  • Innovative Focus, Inc.

    Founder / CEO / VP Sales — Client Acquisition & Business Development

    Dec 2000 — Dec 2010 10 yrs 1 mo

    Founded and scaled a technology solutions business to $20M EBITDA within six years, hitting 161% of annual revenue targets for six consecutive years.

    • Led enterprise engagements spanning automation, APIs, AI solutions, digital integrations, firmware engineering, and cloud-connected systems.
    • Worked with healthcare organizations including CalOptima, MemorialCare, and Kaiser on integration, compliance, and modernization involving HIPAA-sensitive workflows.
    • Designed custom integration architectures across APIs, web services, SQL development, and enterprise software platforms.
    • Managed relationships from executive discovery through architecture, delivery, and post-sales optimization.
    • Delivered technical workshops and consultative engagements focused on operational efficiency and business outcomes.
    Consultative SellingIntegration ArchitectureSQLFirmwareHIPAA

Selected Achievements

Where the technical work translated into business outcomes.

01

Supported multi-million-dollar enterprise SaaS pipeline opportunities through strategic technical leadership.

02

Delivered enterprise AI and digital transformation demos focused on personalization, intelligent automation, and semantic analytics.

03

Designed scalable integration architectures across APIs, cloud platforms, and composable application ecosystems.

04

Trusted advisor to executives, architects, and engineering teams during complex modernization initiatives.

05

Bridged technical capability and business outcome through value-based demonstrations, workshops, and POCs.

Solution Engineering

Featured work

Projects where I owned the full lifecycle — customer discovery, solution architecture, and the hands-on build.

AI-Powered ETL & Data Transformation Copilot

AI Solution Engineering

Led and delivered an AI-powered ETL and transformation copilot between enterprise RMM platforms, using C# and Python to analyze source and target schemas, automatically map fields, generate transformation logic, explain data mappings, and produce the ETL code — modernizing existing automation workflows and multi-layered operational data into a scalable integration solution.

  • Leveraged LLMs to accelerate migration and API transformation across Kaseya, ServiceNow, BMS, and RMM environments.
  • Enabled intelligent schema analysis, automated transformation generation, and operational data normalization.
  • Owned the full lifecycle — discovery, requirements, architecture, documentation, AI positioning, and hands-on development — as the primary customer-facing technical lead.
C#PythonLLMsETLServiceNow

Edge AI for Fully Offline Environments

AI Solution Engineering

Led customer discovery and requirements for a custom embedded AI solution built to run in fully disconnected environments — translating operational constraints into a scalable edge architecture on the NVIDIA CUDA SDK and Jetson Orin Nano platform.

  • Designed the approach for training and optimizing models on connected systems, then converting and deploying them to Jetson devices.
  • Enabled fully local inference execution with zero cloud dependency, meeting strict offline processing requirements.
  • Served as primary technical advisor through pre-sales and delivery, demonstrating the business impact of edge-based inference.
NVIDIA CUDAJetson Orin NanoEdge InferenceFirmware

Technical Skills

Languages

20+ years programming

Built and led the delivery of 100+ technology solutions driving measurable business value across healthcare, fintech, manufacturing, and MSP industries.

C#C++JavaPythonTypeScriptJavaScriptAngularReactNode.jsASP.NET CorePHP/LaravelPowerShell

Data

20+ years data experience

Architected scalable data solutions across relational, NoSQL, and cloud-native platforms.

SQL ServerSnowflakeOracleDB2MongoDBDynamoDBCassandraMariaDBMySQL

Cloud

6 years

Designed and delivered scalable cloud solutions helping organizations modernize infrastructure, improve operational efficiency, and accelerate digital transformation.

AWSMicrosoft AzureMicroservicesDockerKubernetes

AI & Machine Learning

Top skills · RAG · demos · POCs

Deliver AI end to end — from RAG and agentic orchestration over enterprise data to edge inference on NVIDIA hardware — and prove it out in front of customers.

RAGGenerative AIAgentic AILLMsPyTorchTensorFlowTensorRTCUDAVector DBsSemantic Search

Education, Certifications & Languages

Bachelor of Science, Computer Science

Sep 1998 — Jun 2000

Colegio Oficial de Ingeniera Técnica en Informática de Cataluña — Ciencia de la Computación.

Certifications

Agile · Cloud · DevOps

  • Certified Scrum Product Owner® (CSPO®)
  • Microsoft Certified: Azure AI Fundamentals
  • Certified ScrumMaster® (CSM®)
  • Continuous Integration and Continuous Delivery with GitLab

Languages

Native or bilingual

English and Spanish. Multilingual delivery lets me support global teams and enterprise stakeholders directly in either language.

EnglishSpanish

Professional Skills

00

B2B Sales

Managed a diverse portfolio of B2B accounts,
exceeding sales targets by an average of 75% annually through consultative selling and upselling strategies.

00

Product Manager

Led the end-to-end product lifecycle for over 100 projects,
from concept to launch and beyond, driving product vision, strategy, and execution.

00

Solution Engineer

Scoped, Developed and Managed over 100 billable projects
meeting tight deadlines and creating value for my clients.

00

Business Analyst

Developed detailed business cases for 100s of projects,
including cost-benefit analysis, risk assessment, and ROI calculations, to support proposed initiatives.

Client and Stakeholder Feedback

Phil Defrain
CalOptima

I had the pleasure of working Aaron Sauma and was consistently impressed by his leadership, technical expertise, and ability to deliver meaningful results.

Gary Brook
All Sports Aviation

Aaron successfully led our AI aviation initiatives, driving measurable business value through innovative AI solutions, strategic technical leadership, and operational modernization efforts.

Erkan Genel
Kaiser Permanente

Aaron consistently went above and beyond to deliver custom solutions, and his innovative, out-of-the-box thinking was instrumental in driving our project successfully across the finish line.

Off the Clock

Five ways I unplug

Almost everything I do outside of work involves being outdoors, moving, and getting far enough from a signal that nothing can be escalated. It is also where most of my good ideas turn up — usually about two hours into something uncomfortable.

Aaron riding a road bike with a race number pinned on during a desert century ride, snow-capped mountains in the distance Cycling

Road miles are where I do my best thinking. I still pin on a number for the big organized rides — open desert road, snow on the peaks, a few hundred strangers all suffering very politely together. The long ones teach the same lesson every project does: pace it, fuel it, and do not blow up on the first climb.

Aaron with his mountain bike on a red rock canyon rim, desert cliffs and junipers behind him Mountain Biking

Same two wheels, considerably more consequence. Slickrock and desert singletrack are my favorite kind of problem: you read the terrain, pick a line, commit to it, and adjust at speed when the ground disagrees with your plan. The view from the rim is worth every pedal stroke of the climb to get there.

Aaron in helmet and mirrored goggles on a freshly groomed run, pine trees and blue sky behind Snowboarding

First chair, empty corduroy, bluebird sky. That is about as good as a morning gets. I will ride whatever the mountain is offering that day, but a freshly groomed run at eight in the morning — before anyone has tracked it out — is very hard to beat.

Aaron on a High Sierra trail above an alpine lake, granite peaks with patches of snow behind him Hiking

The High Sierra is my reset button. Give me a trailhead, a loaded pack, and an alpine lake nobody else has found yet, and I come back a noticeably better version of myself. No signal, no notifications — just granite, cold water, and a long walk to think on.

Aaron's boots propped on a rock beside a glassy alpine lake in autumn, fishing rod resting against his leg, golden aspens and granite reflected in the still water Fishing

The one hobby with no summit and no finish line, which is exactly the point. Mostly it is an excuse to put my boots up somewhere beautiful, watch the aspens turn, and pay very close attention to something that is not a screen. Patience, a decent read of the conditions, and a willingness to be wrong about where they are hiding. Catching anything is a bonus.

Get in touch.

Get In Touch

Phone 714-305-7834
Social Media